If you have an online program and your email marketing is not turning your subscribers into customers it’s for one really, really simple reason…

It’s because you don’t have the right email sequences in place that position your offer, grabs people’s attention, keeps their attention by resetting it over and over again and then presents you offer in a way that makes it drool-worthy, and irresistible.

So people are climbing over themselves to go and buy!

And that’s what it all boils down to, right?

Are You At a Disadvantage?

WHY EMAIL MARKETING OF THE PAST HASN’T WORKED

Let’s play a game…

How many of these have you tried (you get a point for each):

I Called Bullshit on Email Marketing...

Make Money from Your List Building:

BIG LIST, SMALL LIST - ALL MAKING SALES!

And because this is all about making more sales from your email list, our students have lists of all sizes from 78 like Sheila, a coach from the UK who sold out her Mastermind.

DON'T TAKE OUR WORD FOR IT -HERE'S WHAT OUR STUDENTS HAVE TO SAY...

(Previously known as ‘The League’)

Natalie Graham

David Miles

Nicole Begley

Elise Smith

Sandra Benn

Katharina Nahm

Launch Mentor

❌ You’re not able to take people who are brand new to you, and warm them up and get them buying from you.

Whatever your industry, if you have a coaching program, course or membership - until you have your email marketing dialed-in, in the specific way I’m going to show you here … you’re at a serious disadvantage.

Carrie Wilkerson

Business Coach & Speaker

Financial Coach

Pet Photographer & Educator

Lenka Dvoráková

Owner at Lights Camera English

Owner at Chiya & Chai Loose Leaf Tea

Yes I Want To Join The Blueprint

Yes I Want To Join The Blueprint

Yes I Want To Join The Blueprint

Email Hero Blueprint? Oh boy, where do I even start? It's been a total game-changer for me. I used to see my email list as a chore and a puzzle that I just couldn't crack. Then along came you guys, and it's like the fog lifted.

Your step-by-step approach has not only made the whole process a breeze but it's also rocketed my engagement levels through the roof. I was skeptical at first, I mean, daily emails? Who does that, right? But oh boy, was I wrong! Sales are coming in, my subscribers are interacting, and I'm only just scratching the surface of the strategy.

The brilliance of this program is its flexibility - it's like a choose-your-own-adventure book for email marketing. It doesn't matter if it's webinars, onboarding, memberships - you name it - I can pick and choose what fits my needs while building a sturdy, long-term system. Even though I haven't fully implemented the strategy yet, the results are already rolling in!

I've invested in other courses and coaching, but nothing has resonated quite like the Email Hero Blueprint. You've effectively demystified email marketing and turned it into a crucial tool for my business growth.

Abiola Lawal

Oh, where do I even begin with the Email Hero Blueprint? This program is an absolute game-changer for anyone serious about taking their email marketing to the next level. 

As a business owner in the online education space, I've tried numerous programs in the past, but none of them even come close to the awesomeness of Email Hero Blueprint!

From the moment I joined, it was clear that this program was different. Not only did they provide a treasure trove of swipe files and examples to spark creativity, but they also delved into the psychology behind successful emails. Understanding the "why" behind effective campaigns made it a breeze to customize and tailor them to my business.

I must say, the value this program offers is off the charts. Honestly, I would happily pay ten times the price for all the insights and knowledge I gained. If you're serious about harnessing the power of email marketing, look no further than Email Hero Blueprint. It's been a true game-changer for my online education business, and I can't recommend it highly enough! 

Millions of dollars. LITERALLY millions of dollars that I have left by the wayside over the years because I just now found these guys.

I've been online since 2001 and am really good at what I do.  But you don't know what you don't know.  And luckily for me... these guys know what I didn't know!

This was the fastest purchase I've made in a really long time...

If you just sign up for ONE campaign... worth it.

If you sign up for ONE of the tools... no brainer.

If you sign up for the community of helpful humans, EASY!

I could be retired in Bora Bora with a fruity drink in my hand for years now if I'd had these tools in my kit earlier.

I'm SICK about it - but also... elated at the difference it is making adding in one campaign and tweak at a time.

I've lost count of the people I've sent their way.

Do it.

Stop searching around for tools and miracles and new coaches.

Grab these campaigns. 

Mail your people.

Make offers.

Repeat.​

Repeat.​

Before I found The Email Hero Blueprint, my email marketing efforts were scattershot at best. Since grabbing Email Hero Blueprint and joining the Academy, my efforts have completely transformed. 

The practical, step-by-step approach cuts through the noise and leads to real, tangible results. I’m only a few lessons in, and already my messages are sharper and more resonant. I’m emailing daily and getting higher engagement rates than ever. Plus, I've made my first sales purely from email, thanks to their strategies! 

This program has given me the confidence and skills to tackle my email marketing with newfound enthusiasm and strategy. It’s not just a program, it’s a transformation! If you’re serious about mastering the art of email marketing, this is your blueprint.

I got started with the Email Hero Blueprint program because I am tired of working with email templates that don’t work due to lacking the psychology of sales.

After doing some research on the Email Marketing Heroes I was really impressed with their background and knew that their products would be different. 

The moment I reviewed and started using these guys’ templates I could see immediately how they truly connect with and encourages the audience to take action in a very natural way. 

Their program is easy to use and now I have more templates and training than I will ever need. 

I am grateful for the time that they took to make these great resources for us and use them constantly and am already starting to see a return on my investment.

I can’t recommend the Email Hero Blueprint programme enough.

It’s totally changed my approach to emailing my list.

Firstly, it’s helped me get the basics right, from welcoming new joiners to my list and re-engaging customers who’d stopped reading, to being consistent in email frequency and removing my concern about Unsubscribes.

And the SCORE framework has made it easier for me to be diverse and creative with my email content.

The campaigns are easy to implement, because not only do the team shares what THEY use in their business, each one comes with a training video that explains the psychology and thinking behind the phrases and paragraphs, so I can easily adapt it to my business. And I’m not even a course creator, membership site owner, or coach!

I’ve gone from hovering a shaky hand over the send button and feeling sick once a month to being excitedly eager to introduce a new campaign because I know I’m going to engage my customers in ways THEY relate to and they’re going to WANT to buy.

And that’s proven by the increase in click rate and sales that I’ve been able to achieve from my list. Using their Paparazzi campaign recently, my click rate went from an average of 2% to 13% on the first email. And I sold out of one of my products which I’ve never achieved before. 

I feel less salesy even though I’m selling more. How weird is that!

Thanks to the Email Hero Blueprint, I’m no longer stuck for what to say, or sending out the same boring email over and over.

I totally recommend it to anyone looking for help to leverage the power of email marketing, better connect with their customers, and grow their business.

I cannot recommend the Email Hero Blueprint enough!

The real-world campaigns and the 'Psych-Stacked' approach have been game-changers for my business. Not only do I have access to a treasure trove of proven email campaigns, but I also understand the psychology behind each one, allowing me to craft compelling emails that genuinely connect with my subscribers.

If you're serious about maximizing your email marketing potential and taking your business to new heights, Email Hero Blueprint is an absolute must! The team genuinely cares about their members success and creates a supportive community of like-minded entrepreneurs. It's worth every penny, and I'm so grateful to have found this incredible resource.

Although I only purchased this course a couple of weeks ago, I have already watched lots of the training videos and begun implementing what I've learnt.

This is unusual for me to have got so far in such a short space of time, and it's a testament to (a) the engaging nature of the training and (b) how easy all of the explanations make it to adapt and implement their campaigns into my own business.

I've already seen an increase in webinar registrations just from having implemented one of the campaigns that's included in the programme.

I've also found the live Q&A calls really useful and have had very prompt answers from the support team when I had queries about how to access some of the training material.

❌ You can’t launch a new offer, product or service and have a flood instant demand from a waitlist of people.

❌ You’re not able to launch a new podcast or YouTube channel and rocket to the top of the charts on day 1.

❌ You cannot fill up in-person events and meet-ups.

❌ You don’t have an audience to test messaging, offers and angles to.

❌ You won’t be automating the sales in your business, they’re going to continue to be time-consuming and use loads of your energy.

❌ Getting tons of registrants for your challenges, webinars and summits is so much harder.

❌ Your content is going to less views than if you had an engaged tribe of email subscribers you can send over to it.

❌ Your cash flow and sales leap up and then dwindle each week.

❌ To make sales you’re constantly swinging between launching - and recovering from launching! 

❌ You cannot spend money on advertising and growing your audience if you don’t know that you’re going to turn those people into paying customers.

This is why no matter which social media channels they use, people like Russell Brunson from Click Funnels, Natalie Ellis from Boss Babe, Ryan Deiss from Digital Marketer, Jenna Kutcher, Stu McLaren, Dan Kennedy, Todd Brown and Amy Porterfield ALL rely on emails to make sales.

Email powers up everything else in your business.

And without it, you’re at a serious disadvantage.

"My email list is the #1 revenue winner in my entire biz"

- Amy Porterfield, 

$100million+ in Online Program Sales.

There’s a possible 8 points here my friend. 

How many did you get? A few, right? Read on, let's fix this right now...

I was ready to call bullshit on this whole ‘email marketing works’ thing that the ‘gurus’ always seem to be saying.

Just because I thought I was doing what I could see them doing and teaching - but my results were piss poor.

I’d go from making a pile of sales during a promotion like a sale or launch or something.

Feeling like I’m living the bloody dream.

Then the next week my Stripe account was like a barren wasteland.

​

I Finally Made Email Marketing Work

​

Since most of what the gurus taught me just did not work - I’ve spent the past 15 years figuring out how to make email marketing work.

Personally, in this business alone we’ve sold more than $2.4million of online education just through our Stripe account (not including PayPal or direct bank deposits).

Disclaimer: This is a genuine screenshot from inside our Stripe account but this is here to prove that I have used what I am sharing here and for aspirational purposes only. I'm not suggesting you'll get anything like these results - we are very experienced marketers. Your results will be different to this and any of our other students. I don't believe anyone in their right mind should be promising you anything. Your results will depend on how well you implement things. This is merely a screenshot of one of our Stripe accounts to prove that this has worked rather well for us and that this stuff isn't theory, but we're using it.

Plus, we’ve worked with 1,572 students all over the world to nail their email marketing.

Us and our students are selling low ticket courses, high price programs, 121 and group coaching, memberships and done for you services.

And here’s what I LOVE seeing…

Our students are selling an incredible range of offers from hobby niches like sketching, bass guitar, cross stitch and tap dance, to health like male performance and weightloss, to B2B programs like executive coaching and getting your book published.

B2B and B2C.

So if you want now to be the moment when you fix this email marketing for good…

And make sure every dollar, penny, cent and second you spend building your audience and your list…

…is giving you a return, is bringing in clients, students and sales - then let’s get your email marketing sorted.

Here’s How We Do It:

Take any one of our 46 different email campaigns and run it to your email list.

You want to do a launch?

We have 22 different launch campaigns that you can use to present your offer and get people excited to buy.

​

We hand you email campaigns to:

• Run a challenge
• Run a summit 
• Launch a book
• Win back members 
• Upgrade people
• Do a webinar
• Host an in-person event 
• Pre-sell a new program before it’s made 
• Up-sell people

• Encourage people to consume your lead magnet
• Revive disengaged subscribers 
• Overcome objections
• Promote someone else’s product for an affiliate commission 
• Get better testimonials 
• Reduce refunds 
• Bring people into your high ticket program 
• Fill up a wait list

You want anything? You have the framework.

Plus Full Video Walk-Thoughs Unpicking The Psychology of Every Campaign

And more than that, you have a full video walk through where I personally dissect every email of every campaign so know why it works and how to apply it in all of your marketing to grow you business.

And Emily Benson who’s an amazing business coach who said:

“I bought Email Blueprint on Wednesday and had a product ready to promote. I ran a plug and play campaign called "Paparazzi," which is one of 50+ from the library I could have chosen from (which still blows me away!). 

I sent 4 emails over the next 4 days, Thursday- Sunday that same week. I made $3,400 from my already established email list with $497 product. It took me maybe an hour to adjust and schedule the emails. I've already 2.5x my investment in this course with one campaign!”

'Psych-Stacked' Emails That Convert Because They Sound Like You...Even If You're A Sucky Writer

Unlike other ‘Templates’ where the emails don’t even sound like you - and worse, they don’t fit together so they come across as all janky…

The Email Hero Blueprint program gives you a really simple strategy to connect all of your campaigns together. 

So not only do they compliment each other, but they amplify each other too.

And unlike pretty much everything else out there about email marketing, this method doesn’t rely on being a good writer or ‘copywriter’.

You see, most email marketing courses out there are created by copywriters.

And they’re turned their skills to email marketing.

The Words Are The Smallest Part

Problem with that is that the words in any communication are the smallest part.

Think about it - we’ve all heard a kid say ‘sorry’ in way that NOT an apology. Right?

The word ‘sorry’ meant nothing.

The attitude, the context, the way it was said, when it was said, the framing of what was going on, the expectations built up around it, their past behavior…

All of that stuff is what lead you to think that the kid was not sorry at all.

So when ‘copywriters’ teach email marketing it’s always about the words, because that’s what they’re great at.

Yes we talk about the words and they’ve got to be right - but we pull on the bigger levers that have the biggest impact - which, luckily, means you can be as bad a writer as you like and still have more sales coming in from your emails.

We call it 'Psych Stacking' and it's a unique way we appeal to the different Psychological Buying Triggers that cause different people to buy from you.

That’s why people who are chronically dyslexic use our methods and see the best results they’ve ever had and sell out their offers for the first time in their lives!

This method is all about writing how you speak, and using proven frameworks to deliver amazing emails that have people climbing over themselves to buy from you.

We Call it The Email Hero Blueprint...

And it’s designed to get results as you go. 

I mean no-one in their right mind wants to sit for hours and hours for weeks on end to ‘build their email marketing system’.

Not even me, and I’m an all-out email geek.

Look, email marketing is the main sales-making thing in all successful businesses. BUT when you sell your knowledge like we do - you have a ton of other stuff you need to be doing too.

That’s why we designed the Blueprint to…

1. TAKE NO MORE THAN 2hrs A WEEK

To build the one thing that’ll make the most sales, I’d hope you can find 1-2 hrs a week for the thing that makes the money in your business.

2. GETS RESULTS AS YOU GO

Every step you take is designed to give you something to put live right there and then and get results from. While you’re building it, you’re seeing results.

3. CHANGE AS YOU CHANGE

Your business changes a lot, right? That’s why there’s so many campaigns, frameworks and trainings for you to grab as your business changes - everything you could ever need to sell anything you create is inside.

Yes I Want To Join The Blueprint

4 WAYS TO GROW WITH THE BLUEPRINT:

Library of 46 Unique Email Campaigns

If you were to have a pro like me write these, I’d charge $3,000 per campaign. That’s $138,000 of email campaigns here for you. Heck if you only use 10 of them that’s $30,000 of email campaigns - all ready for you to pick and choose from and send.​

Campaign Dissection Videos

In the past these were only available through a $149/month membership, one delivered each month so altogether these amazing insights are worth $6,854.

2

The SCORE Engine Framework

Link your emails into an automated sales system that turns subscribers into buyers - as often as every day. All by appealing the 5 different Psychological Buying Triggers of the people on your email list and maximising conversions from the subscribers you’ve got.

3

Video Tutorials

What is the price of just having things taken care of? Let’s call it a million dollars. Or a billion? Okay, I’m being funny but let’s just say it’s a lot.

4

Overwhelm: Impossible

And to make sure you cannot get overwhelmed or lost - we’ve put it all together in a step-by-step program that you tick off one element at a time. 

Just follow the roadmap and you’ll see results from your email marketing every single day.

The Exact Resources We Use to Make $Millions in Sales...

Yes I Want To Join The Blueprint

If You Only Use 10 of the 46 Email Campaigns

Value $30,000.00

Campaign Dissection Videos

Value $6,854.00

SCORE Engine Framework

Value $5,000.00

Video Tutorials

Value $Lots and Lots

Total Value:  $41,835.00

Library of 46 Unique Email Campaigns

If you were to have a pro like me write these, I’d charge $3,000 per campaign. That’s $138,000 of email campaigns here for you. Heck if you only use 10 of them that’s $30,000 of email campaigns - all ready for you to pick and choose from and send.

Campaign Dissection Videos

In the past these were only available through a $149/month membership, one delivered each month so altogether these amazing insights are worth $6,854.

​The SCORE Engine Framework

For similar (but nowhere near as practical, and completely out of date) programs you might pay $5,000.

​Video Tutorials

What is the price of just having things taken care of? Let’s call it a million dollars. Or a billion? Okay, I’m being funny but let’s just say it’s a lot.

Meet Your Tutor...

Hello, I'm Kennedy the founder of Email Marketing Heroes.

While I'd much rather get stuck into how we can help you, I realise that before you take anyone's advice you might want to know who they are.

From my home here just outside of Newcastle on the north east coast of England where I spend time running to every whim of my two cats - I've been selling things on the internet for 15 years.

After struggling to sell e-books, video courses, a print newsletter and a membership...I finally figured out the simplest, most reliable way to make sales...profitably.

I've shared stages from London to Las Vegas with the likes of Ryan Deiss, Steven Bartlett, Ali Abdaal and Jasmine Star where I've shared what Rich Schefren calls my 'counter-intuitive approach to email marketing'.

Giving online experts what actually works - even though it's the exact opposite of what some 'guru' said in their course.

Enough about me. Give yourself the time to read this whole page and you'll change your email marketing, your business and possibly your life...

FAQs Answered

1. What size list do I need?

The whole program is about making more sales from the subscribers you DO have. That’s why we have students who’ve got lists from 78 people up to hundreds of thousands. We even have students who want to get this in place before they get their first subscriber. I think they’re pretty smart for doing that!

2. Which email system do you recommend?

I love and hate them all pretty much equally. Our whole approach is platform agnostic, which means we have people using our methods using all kinds of platforms from ones you’ve heard of to niche ones that I can’t even remember. It doesn’t matter which email platform you use.

3. How much time is this going to take me?

I said to someone on a call just the other day - if you’re spending more than 2hrs a week on this, I think you’re spending too long. Look I know it’s tempting to spend hours and hours, days on end on this email stuff because it’s the thing that makes the sales in our businesses - but we all also have other stuff to do that needs doing. So 2hrs of focused work throughout the week is plenty. 

4. It’s a lot of stuff - how will I know what to do?

This isn’t one of those overwhelming things where you log in and there’s shit everywhere and it’s like the creator is saying ‘good luck, you’re on your own’. Not at all. As soon as you log in you’ll follow the roadmap we’ve painstakingly designed to get you wins at every step.

5. Will it work for my business?

It doesn’t work for everyone. It’s designed for people who sell their expertise such as coaching programs, courses and memberships. We do have some guys and gals killing it with ecommerce and in-person brick and mortar businesses too, which always lights us up!

Price We Should Charge: $5,997.00

Your Price Today, You Have 2 Options:

or...

Lifetime access to the whole program.

1

How Valuable is Stuff That Makes You Sales?

Here's what you've got included today:

Mind blown at how simple The Blueprint make the madness that email marketing was for me.

​

I honestly didn’t realise how much i was wasting my convertkit plan until I joined. Mind blown at how simple the guys make the madness that email marketing was for me.

This is the exact system we use every single day to make millions of dollars of our courses, coaching and memberships.

As well as seeing the sales coming in each day from the emails we wrote years ago…

Every time we want to promote anything, we just grab one of the campaign Frameworks, tweak it to the offer and hit send.

No more staring at that email builder wondering ‘what the fuck do I write?’.

How Long Will Your Business Last Without Predictable Sales?

Every day that every person is joining your email list they’re getting colder and colder.

They’re getting harder and harder to turn into buyers.

But you’re already bringing them in.

So every day you don’t have this system in place, turning those subscribers into customers, you’re wasting money.

They’re going cold, they’re finding help by handing their money to someone else.

And you’re STILL paying to get them on your list.

With the Blueprint you have the complete system to totally automate the sales element of your business.

Take sales off your plate and know it’s being taken care of - even when you’re busy, even when you’re not feeling like it. Sales are still coming in.

Businesses cannot survive very long without sales.

So let’s get your email marketing sorted now.